Fast commerce platform Zepto on Monday announced the rollout of its cafe service in major cities and said it is targeting a turnover of Rs 1,000 crore by 2026. It will serve over 120 cafes in stores in Mumbai, Delhi, Bangalore and soon in Bangalore. Hyderabad, Chennai and Pune, a company release said.
« We have managed to deliver within 10 minutes through high-quality food preparation processes, which is why we are seeing strong love from our customers. Over the past year, our team has meticulously researched and purchased state-of-the-art equipment for our cafes, including coffee machines that use artisan brewing techniques,” said Aadit Palicha, CEO of Zepto.
Serving the concept of a quick meal suitable for today’s busy urban lifestyle, the online cafe offers a diverse menu with over 148 dishes including freshly brewed chai, coffee, all-day breakfast day, pastries and savory snacks, promising a 10-minute meal. delivery service, he added.
Zepto Cafe was launched in April 2022 as a division of Zepto, which was founded in July 2021 by Aadit Palicha and Kaivalya Vohra.
“The response has been phenomenal with Zepto Cafe now achieving an (estimated) annual run rate (ARR) GMV of Rs 160 crore with just 15 per cent of our dark store network expanding with proven unit economics.
“As we expand into new cities and launch over 100 new cafes every month, we are on track to achieve an ARR of Rs 1,000 crore by the next fiscal,” Palicha said. ARR refers to projecting future income over a longer period of time (usually one year) based on previously earned income.